Content Executive

About the job                        

The Content Executive supports our PR and Marketing account teams by producing high-quality written content that underpins campaigns across a portfolio of clients. Working closely with the Content Manager, Account Managers and Account Directors, this role focuses on delivering accurate, insight-led, engaging copy that aligns with client tone of voice, positioning and objectives. This is a junior role ideal for someone with strong writing ability and an interest in B2B marketing, looking to build experience across content creation, campaign support and digital channels.

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Responsibilities

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Content Creation

• Drafting blogs, articles, landing page copy, case studies, email content and social copy for LinkedIn and other written channels.
• Repurposing long-form content into short-form outputs such as snippets, summaries and social posts.
• Supporting event-related written materials including invites, descriptions, recaps and session summaries.
• Ensuring all content reflects client tone of voice and strategic messaging guidelines.
• Collaborating with clients to shape content angles, storytelling approaches, and message positioning.

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Research & Editorial Support

• Conducting desk research to support content accuracy and depth.
• Fact-checking and ensuring consistency in messaging and terminology.
• Supporting content planning and maintaining content calendars.

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Campaign Support

• Uploading and formatting content within HubSpot.
• Following SEO/ GEO best practice guidance (training provided).
• Supporting Account Managers with written elements of campaign delivery.

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Duties

• Maintaining organised content folders and internal naming conventions.
• Providing copy support for presentations and internal documents when required.
• Attending client calls when invited by senior team members.
• Undertaking additional duties as directed by your line manager.

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Required Skills

• Strong writing and editing skills with attention to detail.
• Ability to adopt different tones of voice across clients.
• Basic understanding of SEO and digital content optimisation.
• Strong research skills and the ability to translate information into compelling copy.
• Excellent organisation and time-management skills.
• Competence in using tools such as Google Workspace and HubSpot (training provided).

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Personal Competencies

• Curiosity and eagerness to learn.
• Team-focused with strong communication skills.
• Ability to work under pressure and manage multiple deadlines.
• Honest, reliable and comfortable with technology.

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Measurement and KPIs

• Quality and accuracy of content delivered.
• Timeliness and efficiency across tasks.
• Reduced editing cycles from senior team.
• Engagement metrics for published content (where relevant).
• Internal feedback from Account Managers, Account Directors and Content Manager.
• Contribution to wider campaign success.

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